The Lemon Lawyers Privacy Policy

The Lemon Lawyers Privacy Policy Last Revised on December 12, 2024

1. Introduction

The Lemon Lawyers, PLLC (the “Law Firm” or “We”) respect your privacy and are committed to protecting it through our compliance with this policy.

This policy describes the types of information we may collect from you or that you may provide when you interact with our website, lemonfirm.com (“Website”), and/or when you communicate with us or our automated bot (“Bot”) via text message, telephone call, and/or email (collectively, “Off-Website Communications”), as applicable to us and to the Bot. This policy also describes our practices for collecting, using, maintaining, protecting, and disclosing that information.

This policy applies to information we collect:

• When you submit information via any web-based form on this Website (“Website Form”).
• When you communicate with us or the Bot through any Off-Website Communications.

Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website and not to engage in any Off-Website Communications. By accessing or using this Website or engaging in any Off-Website Communications, you agree to this privacy policy.

This policy may change from time to time. Your continued use of this Website and engaging in any Off-Website Communications after we make changes is deemed to be acceptance of those changes. As such, please check the policy periodically for updates.

2. Information We Collect About You and How We Collect It

We collect several types of information from and about users of our Website who choose to submit information via the Website Form and/or engage with us or the Bot in any Off-Website Communications, including information:

• By which you are personally identified, such as first and last name, telephone number, email address, the U.S. state in which you reside, and solely with respect to any Off-Website Communications, any other identifier by which you elect to disclose to us or to the Bot (collectively, ”Personal Information”); and
• That is about you but individually does not identify you, such as information about a vehicle you own, such as its year, make, and model, purchase-related, and repair-related information.

We collect this information directly from you when you provide it to us. We do not collect information from you via the Website through any automatic data collection technologies, such as cookies or web beacons. During any interactions you choose to engage in with the Bot in any

Off-Website Communications, we and/or the third-party administrator of the Bot (“Bot Administrator”) may automatically collect information described in the next paragraph in connection with the operation and improvement of the Bot.

The information we collect through the Website Form and any Off-Website Communications may include:

• The specific information you choose to fill out in the fields of the Website Form when you submit the Website Form.
• Records and copies of your correspondence with us or with the Bot if you choose to communicate via any Off-Website Communications.
• Solely with respect to your Off-Website Communications with the Bot, text or voice inputs during conversations and technical information, such as timestamps and session activity data.

3. How We Use Your Information

We use information that we collect about you or that you provide to us, including any Personal Information:

• To respond to your inquiries and provide you with relevant responses.
• To evaluate your potential Lemon Law claim and determine whether you qualify for compensation under the Lemon Law applicable to you and your vehicle. (“Lemon Law”) is defined hereunder as consumer protection statutes enacted at the federal and U.S. state levels to safeguard buyers of vehicles or other goods that fail to meet quality and performance standards.
• To determine whether we wish to represent you with respect to your Lemon Law claim should you wish to engage our legal services.
• Solely with respect to your Off-Website Communications with the Bot:some text
  • to personalize and to improve your experience across all applicable Off-Website Communications channels; and
  • to analyze trends and improve the Bot’s functionality and performance.
• For any other purpose with your express consent.

4. Disclosure of Your Information

We do not sell your Personal Information. We may disclose Personal Information that you provide as described in this privacy policy:

• To our subsidiaries and affiliates, which will remain bound to the terms herein.
• To contractors, service providers (e.g., the Bot Administrator), and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
• To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of the Law Firm’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by the Law Firm about our Website and/or Off-Website Communications users is among the assets transferred.
• To fulfill the purpose for which you provide it.
• For any other purpose disclosed by us when you provide the information.
• With your express consent.

We may also disclose your Personal Information:

• To the extent necessary to comply with any court order, law, or legal process, including to respond to any government or regulatory request.
• If we believe in good faith that disclosure is necessary or appropriate to protect the rights, property, or safety of the Firm, our clients, or others.

5. Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the Personal Information you provide to us. As such, you have discretion with respect to whether or wish to submit information via the Website Form and as to what Personal Information you elect to provide us or to the Bot in any Off-Website Communication.

6. Retaining Your Information

We retain your Personal Information for only as long as necessary to fulfill the purposes outlined in this Privacy Policy or to comply with legal obligations. Data that is no longer required will be securely deleted or anonymized.

7. Accessing and Correcting Your Information

You may send us an email at hello@lemonfirm.com to request access to, correct, or delete any Personal Information that you have provided to us. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

Residents of certain U.S. states may have additional personal information rights and choices. Please see Your State Privacy Rights for more information.

8. Compliance for Off-Website Communications

When you submit information via the Website Form by clicking the “Submit” button, you consent to receive Off-Website Communications from us and/or with the Bot regarding your potential Lemon Law claim. Each type of Off-Website Communication has its own opt-out mechanism. For example, for any text message from us or the Bot, you can reply “STOP” to any text you receive from us or the Bot.

Text Messaging

Our text messaging practices comply with the Cellular Telecommunications and Internet Association (CTIA) Messaging Principles and Best Practices, as well as applicable laws like the Telephone Consumer Protection Act (TCPA). By opting in to receive text messages, you agree to the following:

• Text messages will only be sent with your explicit consent.
• You can opt out as described in the opening paragraph of this section.
• The frequency of messages will depend on your interactions and preferences.
• Standard message and data rates may apply, depending on your carrier and plan.

9. Your State Privacy Rights

State consumer privacy laws may provide their residents with additional rights regarding our use of their Personal Information.

For example, California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Montana, Oregon, Tennessee, Texas, Utah, and Virginia provide (now or in the future) their state residents with rights to:

• Confirm whether we process their personal information.
• Access and delete certain personal information.
• Correct inaccuracies in their personal information, taking into account the information’s nature processing purpose (excluding Iowa and Utah).
• Data portability.
• Opt-out of personal data processing for:some text
  • targeted advertising (excluding Iowa);
  • sales; or
  • profiling in furtherance of decisions that produce legal or similarly significant effects (excluding Iowa and Utah).
• Either limit (opt-out of) or require consent to process sensitive personal data.

The exact scope of these rights may vary by state.

Nevada provides its residents with a limited right to opt-out of certain personal information sales. However, please know we do not sell data triggering that statute’s opt-out requirements.

10. Data Security

We have implemented measures designed to secure your Personal Information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on our secure servers behind firewalls.

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your Personal Information, we cannot guarantee the security of your Personal Information transmitted to our Website via a Website Form. Any transmission of Personal Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

11. Contact Information

To ask questions or comment about this privacy policy and our privacy practices, contact us at:

‍

1204 San Antonio Street Second Floor

Austin, Texas 78701

Via our email address: hello@lemonfirm.com
Via our phone number: (512) 648-6606